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  • admin 04:31 on 31/10/2011 Permalink | Reply
    Tags: , content title, critical components, generating sales, meta tags, optimization program, optimizing your website, relevant content, sales success, , , search ph, silver bullet, site optimization, web usability, website visitors   

    Many companies believe that the process of optimizing your Website by adding keywords to the content, title, and meta tags is the silver bullet to generating sales leads. By itself, it isnt. Driving prospects to a Website is only the first step in a successful search-engine-optimization program. Unfortunately, 90 percent of businesses only focus on this first step, while a successful online campaign actually has three critical components * Drive prospects to your Website. * Keep them there by creating a compelling benefit-based message. * Generate sales leads, ensuring the site turns visitors into customers. To assure that your site successfully addresses all three of these components,

    potentially increasing your sales leads by 25 to 50 percent in just a few months, follow the site optimization and Web usability best practices outlined below. Assess your audience and identify what actions lead to sales. * Success lies in understanding your customers. Who are you trying to attract? What content would attract each of these key audiences? How can you encourage Website visitors to interact with your company? * Talk to sales. Identify the best type of lead for the sales team. Take into account how the salespeople describe your products and services to prospects, and the objections they receive. * Evaluate customer buyer cycles and potential call-to-action items that could be incorporated onto the site to engage prospects. Do you have relevant content for prospects who are in the early research stages? Do you also have relevant content for those who are ready to engage with your sales team? Assess your site. * Evaluate the content on your Website based on the needs of your audience. Do you have content for all audiences? What type of content will keep prospects on your Website? * Research the competition. Review the Websites of your top competitors and assess how well they rank in the search engines for your top search phrases. Identify competitors that you may not even know about by using the similar sites feature in Google. Search engines can find what sites are similar

    based on the sites content and the links pointing to a site. * Assess your Websites traffic activity. Where is the traffic coming from? How many visitors leave after viewing the home page? How long do visitors stay on your site? What are the top search phrases used to find you? What is the most visited content? Identify the right keyword phrases. * Identify the most valuable keywords for your company based on relevance and popularity. Having your site found for unpopular search phrases is of little value. * Think like your prospects. Understand how they would conduct searches for your products and services. There are several ways to identify the right keyword phrases: – Brainstorm with existing customers. – Analyze Website statistical data. – Review site search results. – Research keywords with special tools and search engines. – Explore competitors Websites. – Test with a Pay Per Click PPC campaign. * Research the popularity of your search terms and the competition for those same words. Good keyword-selection tools are Wordtracker and Overture. Optimize your site. * Create keyword-rich title and meta description tags. * Optimize each Web page for two to three keywords, using your keyword phrases in a natural way. Dispense with marketing fluff and jargon. * Include keywords in internal anchor text links. * Include an extensive site map

    and link to it from the homepage. Track performance and re-evaluate. * Your company will spend considerable resources creating its online lead-generation program. Tracking is the key to defining the effectiveness of this program. * There are multiple ways to evaluate effectiveness, including the: – Number of unique or new visitors – Increase in the rankings of your site for top keyword phrases – Opt-in email sign-ups – Information requests by phone or email inquiries – Visitors taking online product tours or signing up for Webinars Getting a prospect to click on your listing in a search engine is only the first step in an effective lead generation program. What happens after they arrive on your Website is just as important as how they get there.

    Copyright c 2006-2010 Rosemary Brisco

    Rosemary Brisco is president of ToTheWeb, LLC, which creates customer-oriented Websites that achieve high visibility in the search engines. Clients include venture capital firms such as Mayfield Fund, Mohr Davidow Ventures and Selby Ventures, as well as organizations such as Adobe, Kodak, Stanford University, and numerous Silicon Valley startups. For more information, go to: http://www.totheweb.com Copyright c 2006, Rosemary Brisco Read More Articles From Rosemary Brisco: http://thephantomwriters.com/recent/author/rosemary-brisco.html

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    • MrBEB123 19:37 on 03/11/2011 Permalink

      was a joke

  • admin 19:23 on 26/10/2011 Permalink | Reply
    Tags: , , body builder, , build muscle, , burning calories, critical components, drink tea, exercise to lose weight, , , healthy heart, insulin levels, losing weight, lower cholesterol, putting on weight, strength training, weight maintenance program   

    It seems that many of us are dieting today. And, were always looking for ways to make dieting easier and more effective. Of course, we know that diet and exercise are critical components of any weight loss or weight maintenance program, but there are some other tricks you can use to help make your dieting more productive and less restrictive. Build muscle When we think of exercise to lose weight, many of us think of aerobic exercise for burning calories and fat. And, its true that aerobic exercise is very important to weight loss and to having a healthy heart. However, building muscle is also critical to losing weight and keeping it off. Muscle, even when at rest burns more calories than fat. So, a person who has a lot of muscle needs more calories just to get through the day than a person whose body

    composition is more fat than muscle. By building muscle, you make your body a calorie burning machine, so you can eat more without putting on weight. Were not talking about becoming a body builder. Just 20 minutes of strength training 3 times each week will help you tone up and build muscle. Not only will you burn more calories each day, but youll also change the way your body looks for the better and make your body stronger. Drink Tea There has been an abundance of evidence showing that drinking tea has many health benefits. Tea, particularly green tea, has been shown to prevent some forms of cancer, help lower cholesterol and prevent heart disease. It may also help regulate insulin levels, and may even prevent debilitating illnesses like Parkinsons disease and Alzheimers disease. The trick is the anti-oxidants. Green tea is different from black tea in the way that its processed. Black tea is fermented, while green tea is left unfermented, in its more natural state. This lack of fermentation protects the healthful anti-oxidants in the tea. Anti-oxidants are critical for preventing disease and premature aging. As our body converts the food we eat into energy, free radicals are created. If these free radicals are left unchecked, they damage our cells and DNA, which eventually leads to disease. Anti-oxidants combat the free radicals to prevent the damage they can cause. Green tea contains EGCG, one of the most potent anti-oxidants you can find. Green tea also seems to have the ability to boost your metabolism. All caffeinated beverages raise the metabolism somewhat, but green tea seems to raise

    the metabolism even more than other caffeinated beverages, though its actual caffeine content is lower than black tea, coffee or soda. Green tea also seems to promote thermogenesis in the body, which helps burn fat. And, the best news is that green tea is well tolerated by most people who have trouble with caffeine. Its caffeine does not seem to cause the jitters that many people experience from caffeine in other forms. Green tea appears to have no side effects, even if you drink large quantities. One interesting study on the effects of green tea on weight loss was conducted by the Shizuoka University in Japan. In this study, female mice received supplements of different combinations of green tea powder with caffeine, green tea catechins and theanine another green tea component in their diets or they received the same diet with no supplements for a period of 16 weeks. Their weight was measured monthly. Over this four month period, t he mice who received supplements of green tea powder, caffeine and theanine showed reduced body weights when compared with the mice who received only green tea catechins and when compared with mice who did not receive supplements. In addition, the mice that received green tea with caffeine and theanine had significantly less fatty body organs, by as much 50%. In addition, the mice who received green tea powder with theanine had significantly lower serum cholesterol levels. So, what does this mean for us? Well, the reason that laboratory mice are so often used in medical experiments is because their body composition and their responses to medicines often closely mimics

    that of human responses. So, its reasonable to assume that if green tea components can impede weight gain in lab mice, it can do the same for us. And, the best news is that even if you dont see significant weight loss from drinking green tea, youre doing something healthy for your body. Green tea is far healthier to consume than coffee or sodas and provides the healthful anti-oxidants that your body needs. Successful weight loss and maintenance requires a combination of efforts including exercise and a healthy diet. However, learning the little tricks, like drinking green tea can help make dieting easier and more successful. Plus, by adding green tea to your diet you may be preventing serious illnesses and reducing the effects of aging. http://yogihealth.com/assets/research/LTheaLtheaninObesity.pdf

    Copyright c 2007-2010 Marcus Stout

    Marcus Stout is President of the Golden Moon Tea Company. For more information about tea, http://www.goldenmoontea.com/greentea green tea http://www.goldenmoontea.com/blacktea and black tea go to http://www.goldenmoontea.com Read More Articles From Marcus Stout: http://thephantomwriters.com/recent/author/marcus-stout.html

    by building, shizuoka university, energy, food, alzheimers disease, parkinsons disease, burn, cancer, disease, heart disease, shizuoka university in japan, marcus stout, president, author, http://thephantomwriters.com/recent/author/marcus-stout.html, http://www.goldenmoontea.com, http://www.goldenmoontea.com/blacktea, http://www.goldenmoontea.com/greentea, http://yogihealth.com/assets/research/lthealtheaninobesity.pdf,

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    • chas720 18:51 on 31/10/2011 Permalink

      Lower Cholesterol in the Blood

    • Bolton Uk News 07:40 on 01/11/2011 Permalink

      feednews: Python may hold key to healthy growth in humans -

    • jensthebest177 21:12 on 03/11/2011 Permalink

      5:54 that was a babytard stare!

    • UAW - Twitter Search 01:20 on 06/11/2011 Permalink

      posted by: Alternative Medicine
      remarks: How to use this nutrient

      Amplify’d from http://www.evening-primrose-oil-benefits.com
      Evening Primrose Oil
       
      Evening primrose oil is extracted from the Oenothera biennis plant, a small, yellow wildflower native to America that has been used medicinally for centuries. Evening primrose oil, pressed from the seed, is rich in linoleic acid and gamma-linoleic acid, which are Essential fatty acids–nutrients the body does not produce and which must be obtained from the diet. Essential fatty acids are used by the body to maintain healthy tissues and regulate insulin levels, the functions of the and moods. Evening primrose oil is found in topical remedies for many skin ailments.
      Evening primrose oil can be found in capsule form in many places where over-the-counter medications and vitamin supplements are sold.
      Read more at http://www.evening-primrose-oil-benefits.com

    • AlonMuscleGain 04:04 on 06/11/2011 Permalink

      Check out “Muscle Gaining Diet – One Of the Most Things In Propelling Muscle Gain” at: via

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